donderdag 11 februari 2010

Listening Assignment B

1. What is remarkable about the comments and the bloggers of the Federal Reserve Bank?
You can anonymously leave comments or post a blog

2. The Federal Reserve Bank opened a blog to create “buzz”. What is meant by this, in other words, what was the purpose of opening a blog?
To motivate people to check the internet more often.

3. What was the female recruiting manager’s blog mainly about?
The challenges she faced as a full-time mom and full-time manager.

4. What was the purpose of her blog?
Recruiting people and show them that you can have a top function at work and be a supermom at the same time.

5. Which words show that the FED does exercise a form of control on the blogs?
Loosely regulated, but regulated.

6. By what kind of people were the very first FED blogs written?
By senior managers

7. Have the blogs changed the way that people who work for the FED think about
internal communications ?
Yes, the rating has improved

8. What is the latest development in the company as far as media are concerned?
Flat screen monitors which show the latest activity and news off the intranet. These TV’s are placed throughout the whole building

9. Catherine Cummings says that this medium to communicate with staff is better than an older medium. Which more old-fashioned way of communicating with staff does she mention?
Memo’s

10. What is the next big thing in social media at the FED?
Redesigning two intranets in Chicago

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